Persona: Max is a savvy financial expert with a down-to-earth approach. He’s all about helping Millennials navigate homeownership while managing their budgets and exploring creative ways to increase home equity. He frequently offers practical tips and advice to make homeownership financially sustainable. Topic of Discussion: Max focuses on the financial aspects of homeownership, from budgeting for a new home to home improvement loans, and saving for future investments. He also shares smart home renovation strategies to add value without breaking the bank.